If you really like a business, chances are you are a member of their loyalty program. If you are not, maybe it is time to consider. Advantages of loyalty cards are not lacking, and brands are getting better at how they market and leverage their loyalty programs to give you the best possible rewards.
History of […]
Consumers are not the only beneficiaries of loyalty programs. Loyal customers make a business successful. Don’t believe me? Northwestern University did a study on consumer loyalty and found that 15% of a business’s most loyal customers accounted for 55% to 70% of the company’s total sales!
So the question for brands has become, how do you […]
Does it seem like it’s harder and harder to get your money’s worth out of your loyalty programs? Many customers feel like loyalty programs no longer reward loyalty, but have become a marketing tool.
It seems like there are a lot of discount, loyalty and rewards programs available, but the question really is about the value […]
When I tell my friends that I am doing a .com startup, they give me funny looks. Then, when I tell them what it is designed to do, they sit up and take notice.
Well, it wasn’t always that way. When I first came up with the idea behind UseMyBenefits.com, back, believe it or not, prior […]
Did you know that the average American household is enrolled in 18 loyalty programs? Loyalty programs are available through a wide array of organizations including credit card companies, industry associations, insurance companies, motor clubs, and even your local gym. Here are a few programs that offer a number of discounts and benefits.
American Express are making major changes to their Premier Rewards Gold card and we want to make sure you are aware of how this will impact you.
First of all, it has been renamed to […]